The ideal candidate should have hands-on experience in LinkedIn prospecting, lead generation, email outreach, data research and appointment setting and should be comfortable working with international clients.

Key Responsibilities:

• Use LinkedIn Sales Navigator to identify and research potential clients based on defined target industries, locations, company size, job titles and other criteria.

• Build and maintain accurate B2B prospect databases with relevant decision-makers and company information.

• Conduct prospect research and identify key decision-makers such as CEO, Founder, Director, CTO, CIO, VP, Head of IT and Procurement Managers.

• Execute personalized LinkedIn connection and outreach campaigns.

• Create and execute targeted email marketing and cold email campaigns.

• Write personalized and engaging email messages to improve response and conversion rates.

• Follow up with prospects through LinkedIn and email at appropriate intervals.

• Generate qualified leads and schedule meetings/appointments for the Business Development team.

• Maintain lead status, communication history, follow-ups and campaign performance.

• Verify and maintain the accuracy of email addresses and prospect information.

• Monitor campaign metrics such as open rate, response rate, bounce rate, conversion rate and meetings booked.

• Experiment with different subject lines, messaging, and outreach strategies to improve campaign performance.

• Coordinate with the BDM/Sales team to ensure smooth handover of qualified leads.

• Research competitors, industries, companies, and potential target markets.

• Achieve assigned daily, weekly and monthly lead-generation targets.
  

Required Skills:

• Hands-on knowledge of LinkedIn Sales Navigator.

• Good understanding of B2B lead generation and prospecting.

• Experience with cold email campaigns and email marketing.

• Good knowledge of LinkedIn outreach techniques.

• Strong internet research and data-mining skills.

• Good knowledge of CRM/lead management systems.

• Excellent written and verbal English communication.

• Ability to create personalized and professional outreach messages.

• Good analytical and reporting skills.

• Ability to work with targets and deadlines.

• Strong follow-up and convincing skills.
  

Preferred Skills:

Experience with tools such as:

• LinkedIn Sales Navigator

• Apollo.io

• Hunter.io

• Snov.io

• Instantly

• Lemlist

• ZoomInfo

• HubSpot / Zoho / Salesforce or other CRM

• Google Sheets / Excel